SignalRig
Assets and facts for coverage of SignalRig. Everything on this page may be republished.
01 / Fact sheet
| Product | SignalRig |
|---|---|
| What it is | A media mix model that shows its work. |
| Category | Marketing measurement, macOS. |
| Price | $249 once, no subscription. |
| Availability | In App Review; launching on the Mac App Store. |
| Platform | macOS 13 or later, fully offline, App Privacy: Data Not Collected. |
| Maker | Geared Like A Machine, LLC (Texas). |
| Built by | One independent developer. |
| Contact | joey@gearedlikeamachine.com |
02 / The three facts that matter
Before it ever touches a customer's data, the model sits a hidden-answer exam: true values planted in advance, checked against what it recovered. In the fully worked sample model that ships in the app, 24 of 24 planted truths landed inside its stated ranges, and a twelve-week holdout forecast it never saw came in at 2.6% average error. Most vendors ask you to trust a score; this is the exam that produced it.
SignalRig has no network capability at all, not a setting to toggle off. CSVs are read from disk, the model runs on-device, and exports save only where the user chooses. A company's spend data never leaves the Mac it runs on.
Marketing measurement tools of this kind are typically sold as a subscription running close to $1,500 a month. SignalRig is a single $249 purchase: no seats, no recurring bill, no upsells inside the app.
03 / Assets
04 / Boilerplate
SignalRig is a macOS app for media mix modeling that shows its work: calibration curves, holdout accuracy, and plain-language budget verdicts, every number carrying visible uncertainty. It ships a fully worked model to explore and grades your own CSV data for readiness. Completely offline. $249 once, no subscription, in a category usually billed near $1,500 a month.
